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Lummi Skincare
Natural, ethical skin care brand focused on a Gen Z vibe.
2024
3 Weeks
Fast-Paced
Overview
Lumi Skincare, a direct-to-consumer brand rapidly gaining traction among Gen Z audiences, partnered with SCROLLZ ahead of their hero product launch — the Dewy Glass Serum. The goal was to build an instantly recognizable content identity and generate viral awareness across TikTok and Instagram Reels within a tight three-week window.
The challenge
Lumi had the product, the branding, and a micro-influencer network — but their content was flat. Clips were unengaging in the first two seconds, audio felt disconnected from the visuals, and the color palette didn't translate well to mobile screens. Their previous agency delivered templated edits that looked identical to every other skincare brand on the feed.
Our solution
SCROLLZ overhauled Lumi's entire content pipeline. We delivered 24 short-form edits tailored to TikTok and Instagram hook psychology — each opening with a pattern-interrupt in the first 0.8 seconds. Color grading was calibrated to enhance skin tones against pastel backgrounds for a high-retention visual style. Audio finetuning brought out crisp product ASMR moments layered under trending sounds. The result: 3 videos crossed 1M views organically within 10 days of launch.
Services Opted for
Short-form editing
Color grading
Audio finetuning
Campaign Outcome
Results Generated
We don't just create show-stopping videos. We also create real, trackable results.
Leads Generated
Products Sold
Audience Reached
Revenue Generated
Video Gallery
Full Project Gallery
Check out the full project gallery that displays some of our best work.
Let's Get Started
start Your path to a better media presence.
start Your path to a better media presence.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Only 2 spots left for June
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
FAQs
Questions Clients Often Ask
What are your prices?
Our prices vary greatly depending on the scope of the work. They typically start from $500 per video.
Do I need to commit to a retainer?
Nope! While we do offer ongoing services, we'd also love to work on one-off projects for you.
Do you work with international clients?
Yes! We work with clients from around the world.
How do I pay you for your service?
After our discovery call, you'll receive a proposal with a custom quote. You can choose to either pay it in full or via 2 installments.
Back to All Projects
Lummi Skincare
Natural, ethical skin care brand focused on a Gen Z vibe.
2024
3 Weeks
Fast-Paced
Overview
Lumi Skincare, a direct-to-consumer brand rapidly gaining traction among Gen Z audiences, partnered with SCROLLZ ahead of their hero product launch — the Dewy Glass Serum. The goal was to build an instantly recognizable content identity and generate viral awareness across TikTok and Instagram Reels within a tight three-week window.
The challenge
Lumi had the product, the branding, and a micro-influencer network — but their content was flat. Clips were unengaging in the first two seconds, audio felt disconnected from the visuals, and the color palette didn't translate well to mobile screens. Their previous agency delivered templated edits that looked identical to every other skincare brand on the feed.
Our solution
SCROLLZ overhauled Lumi's entire content pipeline. We delivered 24 short-form edits tailored to TikTok and Instagram hook psychology — each opening with a pattern-interrupt in the first 0.8 seconds. Color grading was calibrated to enhance skin tones against pastel backgrounds for a high-retention visual style. Audio finetuning brought out crisp product ASMR moments layered under trending sounds. The result: 3 videos crossed 1M views organically within 10 days of launch.
Services Opted for
Short-form editing
Color grading
Audio finetuning
Campaign Outcome
Results Generated
We don't just create show-stopping videos. We also create real, trackable results.
Leads Generated
Products Sold
Audience Reached
Revenue Generated
Video Gallery
Full Project Gallery
Check out the full project gallery that displays some of our best work.
Let's Get Started
start Your path to a better media presence.
start Your path to a better media presence.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Only 2 spots left for June
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
FAQs
Questions Clients Often Ask
What are your prices?
Our prices vary greatly depending on the scope of the work. They typically start from $500 per video.
Do I need to commit to a retainer?
Nope! While we do offer ongoing services, we'd also love to work on one-off projects for you.
Do you work with international clients?
Yes! We work with clients from around the world.
How do I pay you for your service?
After our discovery call, you'll receive a proposal with a custom quote. You can choose to either pay it in full or via 2 installments.
Back to All Projects
Lummi Skincare
Natural, ethical skin care brand focused on a Gen Z vibe.
2024
3 Weeks
Fast-Paced
Overview
Lumi Skincare, a direct-to-consumer brand rapidly gaining traction among Gen Z audiences, partnered with SCROLLZ ahead of their hero product launch — the Dewy Glass Serum. The goal was to build an instantly recognizable content identity and generate viral awareness across TikTok and Instagram Reels within a tight three-week window.
The challenge
Lumi had the product, the branding, and a micro-influencer network — but their content was flat. Clips were unengaging in the first two seconds, audio felt disconnected from the visuals, and the color palette didn't translate well to mobile screens. Their previous agency delivered templated edits that looked identical to every other skincare brand on the feed.
Our solution
SCROLLZ overhauled Lumi's entire content pipeline. We delivered 24 short-form edits tailored to TikTok and Instagram hook psychology — each opening with a pattern-interrupt in the first 0.8 seconds. Color grading was calibrated to enhance skin tones against pastel backgrounds for a high-retention visual style. Audio finetuning brought out crisp product ASMR moments layered under trending sounds. The result: 3 videos crossed 1M views organically within 10 days of launch.
Services Opted for
Short-form editing
Color grading
Audio finetuning
Campaign Outcome
Results Generated
We don't just create show-stopping videos. We also create real, trackable results.
Leads Generated
Products Sold
Audience Reached
Revenue Generated
Video Gallery
Full Project Gallery
Check out the full project gallery that displays some of our best work.
Let's Get Started
start Your path to a better media presence.
start Your path to a better media presence.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Get started with SCROLLZ with a free 30-minute discovery call. Build the business of your dreams with video.
Only 2 spots left for June
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
1M+ Comments
90% CVR
50+ Bookings
10K+ Likes
FAQs
Questions Clients Often Ask
What are your prices?
Our prices vary greatly depending on the scope of the work. They typically start from $500 per video.
Do I need to commit to a retainer?
Nope! While we do offer ongoing services, we'd also love to work on one-off projects for you.
Do you work with international clients?
Yes! We work with clients from around the world.
How do I pay you for your service?
After our discovery call, you'll receive a proposal with a custom quote. You can choose to either pay it in full or via 2 installments.